24 common SEO questions answered by an expert

Welcome to the latest issue of SERP Scoop!

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24 common SEO questions answered by an expert

I found this thread by Malte Landwehr the other day, and it’s absolutely worth a read:

The whole thread is packed with value. Some of my favorite points were:

• Using ScreamingFrog to find and fix internal links with generic anchor text

• How to make your website stand out when every website has the same content to show:

• Search parameters to use when looking at local results in Google:

Give Malte’s thread a read and you just might find a hidden gem or two as well. 🙂 

SEO News

• Google Business Profiles to let you manage your social links - Google is introducing a feature that allows businesses to manage their social media links on their Google Business Profiles, which appear in Google Search and Maps. They can add, edit, or remove links to various supported social networks.

• Google Search Generative Experience adds SGE while browsing - Google's Search Generative Experience (SGE) adds features like summarizing web pages, showing definitions in responses, and color-coded syntax highlighting for code. It doesn't work on paywalled content.

• Google Navigational Queries Shouldn't Trigger SGE - Google's Danny Sullivan says that Google probably shouldn’t trigger SGE answers for navigational queries by default, following complaints about a lack of helpful links in SGE responses.

• Google: If You're Using AI To Write Your Content, It's Going To Be Rehashed From Other Sites - John Mueller of Google noted on Reddit that AI-written content is usually rehashed from existing web content. He stressed that sites need unique value and a clear purpose, not just great content.

• Google: Domain Name Is Never Going To Make Or Break Your SEO - Google's John Mueller said on Mastodon that keywords in domain names don't offer a significant SEO benefit, emphasizing that branding matters more.

Want Me to do Your Keyword Research?

I’ve done keyword research for nearly a hundred clients in the last year. I also teach a course on it.

If you want me to do your keyword research, go place an order on Curated Keywords!

Thanks for reading SERP Scoop! Hope you enjoyed. If you have any questions, comments, or suggestions, I’d love to hear from you!

Have a great rest of your week,

Ian

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